Few words, much space. I ask the question and let the silence do the work.
Ayurvedic wisdom alongside coaching depth. Your body is part of the conversation, not a footnote.
5,000 years of Ayurvedic wisdom translated into how you actually live — not theory, not ritual for its own sake.
Most people rescue you from discomfort. I hold you in it — because that’s where the real shift happens.
You don’t need to have it together. You don’t need to know what you want. You just need to show up honestly.
Everything I teach I have walked. The terrain is familiar because I’ve crossed it myself.
I’m Ashok Alexander — yoga teacher, Ayurveda practitioner, and professional coach based in NSW. Currently the NSW Ambassador for International Coaching Guild, brining high level of international benchmarks to Australia.
My background is unusual. Engineering and an MBA on one side. 25 plus years in business across regions and industries. A long solo walk across Australia, ten years of deep inner work, Vipassana retreats, shamanic practice, and Ayurvedic study on the other. I have enjoyed red carpets with dignitories and solo walk on tar roads. I know both worlds from the inside.
That combination is not accidental. It’s the reason I can sit with a high-achieving woman who do feel quietly falling apart — and my effort to understand both the external world she’s navigating and the internal world she’s lost touch with.
For fifteen years I built businesses and chased the markers of success. Then everything collapsed — not gradually, all at once. The business, the identity, the certainty about who I was.
When the business collapsed, I told myself it was circumstance. Market conditions. Timing. But sitting in that silence — with no achievement to hide behind, no title to introduce myself with, no momentum to keep me from feeling what was actually there — I knew the truth.
I had left myself behind a long time ago. And the collapse was simply the moment I ran out of fuel.
What followed was the most honest period of my life. I stopped. I went back to my parents. And it was then I accidently, found inspiration in a story about walking across a country.
So I walked over 4,000 kilometres in six months. That helped me find something. The self I had abandoned somewhere in the years of performing, achieving, and meeting everyone’s expectations — including my own.
On that walk I began to understand what self-abandonment actually costs. Not just the obvious things — the health, the relationships, the joy. But the subtle things. The loss of trust in your own instincts. The inability to rest & enjoy without guilt. The feeling that who you are without your roles and results is somehow not enough.
I also began to understand — through Ayurveda, yoga, Vipassana, parts work, and years of quiet integration — that coming home to yourself is not a single moment. It is a practice. A daily choosing of your own truth over the comfortable performance.
That understanding became Becoming.
Five stages, I developed are not designed in a training room. Walked across difficult terrain, rebuilt from collapse, and refined through years of sitting with women who were living the version of my old life — capable, committed, quietly disappearing.
Becoming is what I offer to the woman who has been everything to everyone — and is finally ready to become something to herself.
It begins with one honest question — not about what you want to achieve, but about what you have been abandoning.
And it ends somewhere you didn’t know existed when you started.
Now that you’ve experienced my approach, this is where things can go deeper — still in the intellectual space, but more insightful.
I use a research-backed Meta Dynamics™ Profiling Tool, aligned with the Big Five personality model, to map how you think, decide, and lead. It identifies your mental strengths, stress patterns, and growth edges, giving you clarity that most leaders spend years trying to uncover through experience alone.
Right now, I’m offering it with a free one-on-one unpack session, absolutely no obligation — just a genuine opportunity to understand yourself with professional depth. If you’ve never seen your mindset mapped like this before, you’ll realise how much you’ve been operating on instinct rather than insight. Don’t miss this one — it’s a rare chance to see yourself more clearly than ever.
If you’re still with me — beautiful, somethings are resonating and most likely you are ready.
From here, you can look at how my program looks with clearer milestones,
or option to take a flexible, session-by-session path to explore whatever arises for you in the moment.
If you feel it’s not for you right now yet, that’s totally okay —
feel free to skip the programs section to Testimonials, to see what others have to say about us.
If you’re somewhere in between — curious but unsure — a free discovery chat might help.
It’s a simple way to explore where you are right now.
This 6-session explorative program, including Mini-Profiling is crafted to gently walk executive women through with exploring the needs and finding that deeper understanding — Is it the energy, is it the mindset, hard decisions, support, strategies, letting go, recalibrating the values, language, working with emotions, leadership style, trust? We follow a phased approach that weaves together Ayurveda, Yoga, coaching principles, and systems thinking. Each stage builds upon the last — offering not just insight, but mindset shift and action plan.
Reflect: What do you want now — what is stopping you, exhausting you, what are the big hurdles. Explore personal and professional goals. Create space for unfiltered desire — without judgment or practicality filters. Observe the Value, Energy, Beliefs to find a desirable outcome.
Reflect: What do you truly want now — beyond roles, metrics or past wins? Explore personal and professional desires beneath surface-level goals. Create space for unfiltered desire — without judgment or practicality filters. Identify dissonance between inner wants and external expectations.
Reflect: What’s standing in your way — and is it real? Can I give without abandoning myself? Identify core limiting beliefs (e.g., “I need to prove myself”, “It’s too late”, “I’ll be judged”). Track their origin and role in current behaviours. Learn to spot the voice of fear vs voice of clarity. Invite generosity, love, compassion — first to self, then to others.
Reflect: Who am I when the story disappears? Normalize the fear and resistance as transition. Explore the role of silence, stillness and waiting — as power, not pause. Anchor into trust and your own internal rhythm. You close the program with a personalised rhythm map — a sustainable structure that fits your life. This includes daily practices, weekly resets, seasonal care, and long-term leadership focus.
Reflect: Can I allow success to look different — and still be mine? Get comfortable with who you are becoming, the short coming and your true identity. What’s no longer you — and how to let go with grace and walk through the new discomfort till it feels regular. Rewire internal permission: to rest, to redefine, to build with ease.
Reflect: How to show up with energy and Intent. This is where the shift becomes visible. Nutrition, movement, and recovery align with your body's needs. We explore energy cycles, digestion, and hormonal balance.
This 10 week integrative program taking you through five stages is crafted to gently walk high-performing women through a more deeper quantum level transformational process — not by pushing harder, but by coming into alignment with their energy, values, and leadership style. It also comes with a full 32 page profiling report. We help you to identify and clear personal/professional blockages using CAM, work through barriers, build boundaries, reconnect with inner clarity, and create forward momentum toward a goal that feels right. Here, We take a little longer to create the plan & the overall objectives first. It also works with Physical & Spiritual aspect of health and wellbeing.
Begin by discussion, profiling tool, daily routine and mapping where your current energy is leaking — physically, mentally, emotionally. Through reflective tools, Ayurvedic assessments, and gentle lifestyle tweaks, you begin to feel more grounded.
These weeks focus on your inner state — slowing down the inner "urgency" loop. Practices rooted in breath, movement, and rest help regulate your nervous system.
Now that the noise is lower, we move into refining your thinking. You'll explore decision-making patterns, leadership tendencies, and uncover unconscious stress drivers.
In this session, we gently turn toward fear — not as something to fix, but as something to understand. Fear often masks our deeper longing for safety, clarity, or self-trust. Together, we slow down enough to listen to its voice, question its story, and discover what it might be protecting. This isn’t about pushing through — it’s about meeting fear with awareness, so you can move from avoidance to aligned action, from tension to truth.
This is where the shift becomes visible. Nutrition, movement, and recovery align with your body's needs. We explore energy cycles, digestion, and hormonal balance.
With renewed clarity, we address relationships — in work and home. How do you set boundaries with clarity and compassion? How do you stay centred in conversations?
process of helping individuals uncover what truly matters to them beyond surface-level goals or socially conditioned desires. Instead of asking, “What do you want?” — which often evokes generic answers — this method invites clients to feel into what brings meaning, energy, and alignment in their lived experience.
Challenge old subconscious narratives that block success, worthiness, or love — and replace them with aligned beliefs.
Dissolve money shame or scarcity patterns, and relate to wealth as an energy exchange rooted in contribution and confidence.
Moving forward with the awareness and growth from the sessions. Buddy & Accountability Partner to support in grief, failure, endings, or unknowns — cultivating calmness amidst chaos and learning to rest in uncertainty.
Reconnect with inner stillness, surrender, and universal wisdom — integrating meditation, breath, or faith practices.
Work on what is coming up, or a buffer day, if some day took longer.
This is one to one coaching program is crafted to gently walk high-performing women through a transformational process — not by pushing harder, but by coming into alignment with their energy, values, and leadership style. We follow a phased approach that weaves together Ayurveda, Yoga, coaching principles, and systems thinking. Each stage builds upon the last — offering not just insight, but implementation.
Confidential, focused sessions that help you simplify what feels complex, gain clarity, and take aligned action. Clients often report feeling more settled, clear, and able to make decisions with confidence.
Each session is documented with clear goals, key insights, and actions—so you can see your progress over time, not just feel it in the moment.
Practical tools designed to help you integrate insights into daily life—supporting shifts such as setting boundaries, saying no when needed, and responding with greater awareness.
Access to relevant, carefully selected content grounded in Ayurveda, Yoga, and behavioural science—shared based on your stage, not as information overload.
Light-touch support to maintain momentum—helping you stay aligned, especially when old patterns begin to resurface.
Simple, sustainable practices to support calm focus, better energy, and deeper rest—often leading to a more balanced and grounded day-to-day experience.
Structured frameworks (including behavioural profiling, SWOT, SMART, and self-awareness models) to help you understand patterns such as people-pleasing, overthinking, or feeling stuck—and work through them practically.
Drawing from established coaching methodologies (aligned with ICG ethical standards), alongside my own frameworks such as Pace–Pace–Lead and Core–Crud–Crust, the process balances structure with responsiveness to your unique journey.
Access to small-group sessions, workshops, and retreats—supporting deeper reflection, shared learning, and the ability to hold space not just for yourself, but for others.
My approach is shaped by a combination of Eastern and Western understanding—blending Ayurveda, Yoga, and behavioural coaching with lived experience. Having navigated cycles of burnout, self-abandonment, and rebuilding, this work is not just theoretical—it is grounded in practice, reflection, and real change.
Hear from men and women who have benefited in their lives through such healing & deeper understanding work. Their stories of realignment, renewed energy, and balanced leadership speak volumes about the journey.
Public Speaker & Fear Buster
Ashok, thank you for your wisdom and presence. 🙌 You helped me see what God has been whispering all along: that I don’t need to strive or fix—I simply need to be. You helped me shift from leading through warrior energy—that “must do, have to, push harder, achieve alone” urgency—into something deeper: my mother energy.
QueenBee Coaching
Account Trainer
Ashok is really good and gentle.. love the way he creates space and makes you explore on self paced. ❤️
Find your Sattva
Owner, Cafe North
Founder, JEEVI Mental Health & Holistic Wellbeing Services
I mean it when I say I’m here to serve — so before you go, here’s a gift from me to you. No sign-up. No email. Just something that might help you take a clearer step forward.
Download the Reflection Sheet — a simple, guided tool to cut through the noise, spot the patterns that hold you back, and gently realign with what truly matters.
Why wait? Let something new start from here right away— no personal details required.
Explore our resources — Mind & Body, Business & Self 👉 We’re are still building something special through two aligned spaces — AIAYS and ReclaimSelf. Whether you’re drawn to ancient wisdom or modern leadership, deep healing or real-world tools, you’ll find value across both. 👉 Also, if it resonates, follow us on social media for inspiration, wellness tips, and grounded leadership insights — all in one combined place. Join our growing community of women (and the men who resonates or supports) committed to balance, clarity, and authentic living.
Regular insights and live sessions for women on their leadership journey.
Past Videos, Opinions, Strategies and programs for you.
Regular insights and live sessions for women on their leadership journey.
If you're a executive ready to explore this shift, I'm providing a complimentary one hour coaching session. It's a chance to see if our styles align and whether there's scope for greater expansion.
No pressure. Just a genuine conversation — a moment to reflect and realign. We’ll explore how business clarity, mindful strategy, and Ayurvedic balance can guide your next step.